Driving Growth and Success for Manufacturers.
The contributions of a salesperson or business development team are vital for the growth and success of small manufacturers in a competitive business environment. Selling skills are instrumental in driving revenue, acquiring customers, developing relationships, gathering market insights, and representing a company’s brand.
What You’ll Learn
Day One:
-
- The Art & Science of Selling
- Becoming an Order Maker Instead of an Order Taker
- Creating a Value Proposition
- Cold Calling Made Easy
- Creating Sales KPIs & Metrics
- Getting Customers to Pay More
- The Process for Closing the Deal
- The Process of Asking for Referrals
- The Process of Controlling the Sale
- Creating the Customer Experience
Day Two:
-
- Developing Your Confidence
- Understanding the 4 Types of Sales Objections
- How To Control the Objection Process
- Knowing the Difference Between Objection and Rejection
- How To Handle Rejection and Become Rejection Proof
- Mastering the Self-Disclosure Loop
- Improving Your Odds for Achieving the ‘Yes’
- Learning the HELP Method
- Getting Micro Commitments
- Understanding The Objection Override Process
Who Should Attend
- Sales Representatives who want to improve their selling skills, learn effective techniques, and enhance their ability to close deals.
- Sales Managers who oversee a team of salespeople and want to better understand how to set sales targets, monitor performance, provide feedback, and drive team productivity.
- Business Development Managers who are responsible for strategic partnerships and expanding the customer base and want to be equipped with the skills to identify and pursue new business opportunities, negotiate deals, and build long-term relationships with clients.
- Entrepreneurs and Business Owners who are responsible for driving sales in their organizations and want to learn more about the sales process, learn effective strategies for generating leads and closing deals, and improve their overall sales performance.
- Customer Service Representatives who interact with customers on a regular basis and want to enhance their ability to identify sales opportunities, upsell or cross-sell products or services, and provide excellent customer experiences.
- Marketing professionals who need to align their marketing efforts with the sales goals of the organization in order to create more effective marketing campaigns and generate qualified leads for the sales team.
- New Hires who need a foundation of sales knowledge, techniques, and best practices, enabling them to quickly get up to speed and contribute to the organization’s sales efforts.
About the Course
- Prerequisites: None
- Course Requirements: N/A
- Number of Sessions: 2
- WedNET eligible: Yes. This course is generally reimbursable under the WedNET PA state training grant at $2,000 per employee (subject to eligibility, funding, and compliance). At your request, our on-staff grant specialists would be pleased to assist you in applying for this or other funding programs available to reduce your net investment.
If you have questions about any courses, please contact Andrew Lane.